Product Launch
Landing Page
A meticulously designed landing page that serves as the primary touchpoint for potential customers. The page is segmented into various modules, each highlighting a unique benefit of the Intense Concentrate Serum.
Immersive Storytelling Meets Skincare Science
For the launch of the Advanced Night Repair Intense Reset Concentrate, we created a dynamic, multi-modular landing page designed to engage and convert. The layout combined immersive animations, striking model imagery, and interactive selling moments to highlight the serum’s calming and restorative power. Each module told a piece of the story—from the science behind the formula to real-life skin transformations—guiding users seamlessly from discovery to purchase.
ANR Intense Reset Banner Suite
To amplify the launch of the Advanced Night Repair Intense Reset Concentrate, we designed a suite of responsive online banners in multiple sizes and formats. Each banner carried the campaign’s bold visual identity—featuring clean product shots, calming textures, and concise messaging tailored for quick impact. Whether viewed on desktop or mobile, these assets delivered a cohesive and compelling brand experience across digital touchpoints.
ANR Intense Reset Email Journey
The email strategy for the ANR Intense Reset Concentrate launch was crafted to guide the customer journey from intrigue to advocacy. The launch email introduced the serum with dramatic visuals, a focused message on rapid skin recovery, and a direct path to purchase. Post-purchase emails followed with thoughtful sequencing: a thank-you note, product usage tips, and a check-in email highlighting complementary products—each designed to deepen engagement, encourage repeat use, and reinforce the product’s premium value.
